Branding Books

Building a StoryBrand is a book written by Donald Miller that provides a framework for creating a powerful and effective brand story. The book explains how to clarify your message so customers understand the value of your product or service, and how to create a story that resonates with your target audience. It also provides practical advice on how to use the StoryBrand framework to create a successful marketing strategy. The book is designed to help business owners, entrepreneurs, and marketers create a story that will help them stand out in the marketplace and build a successful brand.

The Brand Gap is a book written by Marty Neumeier that explores the concept of brand identity and how it can be used to create a successful business. The book explains how to create a brand that stands out from the competition, how to develop a brand strategy, and how to measure the success of a brand. It also provides practical advice on how to create a brand that resonates with customers and how to use the power of storytelling to create a powerful brand. The book is an essential read for anyone looking to create a successful brand.